Name: Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams — Richard Banfield, Martin Eriksson, Nate Walkingshaw
Price: 1049.00 UAH
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Author: Richard Banfield, Martin Eriksson, Nate Walkingshaw

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Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams — Richard Banfield, Martin Eriksson, Nate Walkingshaw

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Арт.: 9046946

Автор:		Richard Banfield Martin Eriksson Nate Walkingshaw
Переплет:		Мягкий
Страниц:		248
Формат:		150x220 мм

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Описание

In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?

This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.